Independent SEO agency · Founded in 2019

Built for search work that has to earn trust and revenue.

Markethinkers helps travel and ecommerce brands turn complex search demand into clearer architecture, implemented improvements and measurable commercial outcomes across Google and AI-assisted discovery.

MARKETHINKERS COMPANY SIGNALS
01 2019

Founded

02 150+

Enterprise engagements

03 9

Countries served

04 11×

International awards

Evidence over theatre
Experience built in complex, competitive search markets. Selected organizations our team has supported.
Mustela ikas Turkish Airlines Setur Jolly Turkcell

Our story

We started with content. We grew by learning what content alone could not fix.

Markethinkers began as a marketing publication in 2019 and became an Estonia-registered agency in late 2020. Early growth came from making complex marketing knowledge useful and from delivering ambitious content programs.

The work exposed a harder truth: traffic does not create value when technical foundations, information architecture, commercial pages and measurement operate separately. That insight changed how we work.

Today, we connect those decisions in one search system—focused on the journeys that can influence bookings, sales and qualified demand.

2019

THE BEGINNING

A publication built to make marketing clearer.

The first version of Markethinkers translated complex marketing ideas into practical, accessible knowledge.

2020

THE AGENCY

From publishing knowledge to implementing it.

Markethinkers became an agency, bringing SEO strategy and content delivery together for growing brands.

2021

INTERNATIONAL GROWTH

Work expanded beyond one market.

International client engagements and award recognition broadened the team’s experience across languages, markets and operating models.

NOW

SPECIALIST FOCUS

Commercial search systems for travel and ecommerce.

We apply technical SEO, architecture, content and AI Search Readiness to the commercial pathways that matter most.

What we stand for

Trust is built through clear decisions, visible work and honest limits.

These principles shape what we recommend, what we refuse to overpromise and how we work once the engagement begins.

01

Proof before promises.

We separate evidence from assumption, show what changed and never present historical results as guarantees.

02

Implementation over theatre.

A polished audit is not the outcome. Priorities must become shipped pages, technical changes and measurable learning.

03

Commercial context first.

We prioritize the search journeys closest to bookings, sales and qualified demand—not vanity traffic.

04

Honest advice, including “stop.”

If SEO is not the correct next investment, the useful answer is to say so—not manufacture a larger scope.

How we think

One operating model. Three decision layers.

Our proprietary methods are not decorative frameworks. Each one makes a different part of search strategy easier to prioritize, implement and defend.

01

Search Revenue Pathway

Maps commercially relevant demand to the page, decision and business outcome it should influence.

DEMAND → PAGE → OUTCOME
02

Content Impact Standard

Evaluates whether content is discoverable, answerable, trusted and genuinely useful before more budget is committed.

DISCOVERABILITY → TRUST
03

AI Search Readiness

Strengthens entity clarity, machine-readable content and proof so modern search systems can reuse accurate information.

CLARITY → REUSABILITY

Core team

Senior people remain close to the work and the decisions.

Strategy, delivery and client experience are connected through a compact leadership and specialist team—supported by a distributed creative network when the work requires it.

Emine Göksu, General Coordinator at Markethinkers
GENERAL COORDINATOR

Emine Göksu

Connects planning, teams and delivery so priorities keep moving from decision to completion.

Hilal Canseven, Senior SEO Consultant at Markethinkers
SENIOR SEO CONSULTANT

Hilal Canseven

Turns technical evidence and changing search behavior into clear, prioritized SEO actions.

Elif Aksüt, Content Strategist at Markethinkers
CONTENT STRATEGIST

Elif Aksüt

Builds content decisions around search intent, information value and the role each page must perform.

DISTRIBUTED BY DESIGN

Creative minds beyond borders.

Researchers, writers and specialists join the core team around the exact market, language and production needs of the work.

Client perspective

The work should feel as dependable as the strategy sounds.

Markethinkers stood out not just as an agency offering technical expertise but as a strategic partner. With their strategic mindset and results-driven approach, this partnership has clearly proven to be a worthwhile SEO investment for us.

Ece ÇakalGroup Marketing Manager · Mustela · Expanscience Laboratories

Independent recognition

11×

Award-winning search and content work.

Recognition across international search, content, travel, ecommerce and growth programs supports the work. It does not replace the work.

See the work behind the awards
01Global Content Awards
02Global Search Awards
03MENA Search Awards
04UK Content Awards
05US Search Awards
06UK Digital Growth Awards

Beyond client work

Knowledge becomes more useful when it is shared.

Our team has contributed seminars, guest lectures and voluntary expertise to universities and social-impact organizations—bringing practical search and marketing knowledge beyond commercial engagements.

Çağatay Yazıcı speaking at Kent University
Kent UniversityGuest lecture · Çağatay Yazıcı
Emine Göksu speaking at Kent University
Kent UniversityGuest lecture · Emine Göksu
Dilara Savaşçı Yazıcı speaking at Kent University
Kent UniversityGuest lecture · Dilara Savaşçı Yazıcı
VOLUNTARY COLLABORATIONS AÇEV UNICEF YGA

A lower-risk way to start

See how we think before you decide how far to go.

We will review your public search presence and identify up to three commercially meaningful opportunities. If there is no useful fit, we will say so.

Get My Free Opportunity Snapshot No automated score. No generic audit. No obligation.