What is Google Analytics 4?
What is Google Analytics 4? Knowing the number of visitors who are streamed to your website and being able to measure the engagement that specific pages receive is an important part of website metrics! Having this kind of information is vital if website owners are going to...
What is an SSL Certificate?
What is an SSL Certificate? When you send off a letter in the mail, you will make sure that it is properly sealed so that no one can open it and read the content without you, or the person receiving it, knowing. Sealing an envelope protects the messages within and ensures...
What is Retargeting and How Does it Work?
What is Retargeting? You can gain a lot of information by investigating what internet or app users have previously researched and purchased. This information shows what a potential consumer’s previous intent was and can help you target particular items or services that...
10 Useful Books to Read on Digital Marketing
10 Useful Books to Read on Digital Marketing Using all the tools that you have available to you when it comes to improving your business is an important part of developing any brand. Having a good book about digital marketing to help you think of new and innovative ways to...
Web Design Importance in SEO: How to Create an SEO-Friendly Website?
What is an SEO-Friendly Website? Website design is no longer just about creating a website that functions well and is easy to navigate, it is now also important that a website be SEO-friendly and able to attract search engine bots, and allow them to easily navigate and rank a...
What is TikTok Marketing? TikTok Marketing Tips
What is TikTok Marketing? TikTok is a social media platform that has grown a massive user base in an extremely short amount of time, it has even been labelled as the fastest growing social media platform ever to exist! Some credit this platform’s growth to the Covid-19...
