Author: Markethinkers SEO Ekibi

What is Structured Data? Structured data refers to the data used to help search engines better understand, structure and display your information. Search engines do not comprehend information in the same way that we do and in order to help them better understand and interpret your web pages data, it requires optimising and including certain features. This may sound confusing, and not everyone...

What is Target Audience?  When you decide to create a new product or provide a service, one of the first things you need to consider is who is most likely going to want to purchase this item and how it will benefit them. Creating something or providing a service should involve the idea that a certain group of people will want to purchase this as it will improve the quality of their lives. This...

What is Google E-A-T in SEO? Quality is an important thing to consider when improving your SEO and trying to rank higher on search engine results pages. the quality of a webpage is a relatively new thing that search engines are using to rank pages but it is becoming more and more important that search engines associate your webpage as one with high quality. Google E-A-T is something that has...

What is Image SEO? Many assume that SEO only applies to content and website structure, but the concept has grown and search engines are now looking at all features on a webpage and are making sure that they are properly optimised. This expands to content, technical aspect and even the images that you use on your webpage! Image SEO refers to the process of optimising images to best relay what...

What is Semantic SEO? When it comes to SEO, using simple keywords and structuring your content in a specific way is no longer enough to capture the attention of a search engine and rank highly. Understanding user intent and search intent have become a new standard to use that reflects not only what a user is searching for at this very moment in time, but also what they are going to search for...

What is Marketing? First of all, it should be said that there is actually no single answer to the question of “what is marketing?” If we explain the question briefly, It can be said that marketing is everything. Actually, the definition of marketing in the full sense is as follows;“Marketing is the name given to all these complex processes that begin before a product or...

Branding Definition: What is Branding? What Does Branding Mean?In order to have an original and successful brand and to take all the necessary steps correctly, first of all, you need to understand “what does branding mean?” Primarily, it should not be forgotten that the branding process is valid for a product or service as well as for a person. After explaining...

What is Local SEO?With thousands of different brands and businesses operating online and supporting their company through their online marketing efforts, it is becoming important that location be a factor that is considered in SEO. Local SEO refers to optimising web pages so that they are visible in location-specific searches, ensuring that if you are the nearest brand or business to...

What is On-Page SEO?There are many on-page elements that contribute to the overall effectiveness of SEO. The different elements that are located on your actual web page and contribute to the ability of a search engine to categorise and label your content is what we refer to as on-page SEO. Anything that you can see while on your webpage counts towards being an element of on-page SEO...

What is Search Engine Marketing?SEM, or Search Engine Marketing, has become one of the best ways to grow and develop a business in the ever-increasing competitive online market. With hundreds of thousands of businesses promoting and growing themselves through online platforms and websites, ensuring that you are equipped with the correct tools to promote your brand or business is now...